Great Kiwi Road Trips: Enhancing New Zealand’s Tourism Industry through Better Visitor Journeys
The New Zealand Transport Agency has released a report that identifies the expectations, motivations, experiences, information preferences, and behavior of domestic and international visitors travelling on New Zealand’s transportation network. The transportation network has the capacity to open up or limit wider exploration across a region, influencing where visitors go, how far they travel, and where they might choose to stop in their journey.
This Summary Last Modified On: 8/29/2018