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Access Management Manual, Second Edition



Millennials and Mobility: Understanding the Millennial Mindset and New Opportunities for Transit Providers
https://onlinepubs.trb.org/onlinepubs/tcrp/tcrp_w61.pdf
169527

Millennials and Mobility: Understanding the Millennial Mindset and New Opportunities for Transit Providers

TRB’s Transit Cooperative Research Program (TCRP) Web-Only Document 61: Millennials and Mobility: Understanding the Millennial Mindset and New Opportunities for Transit Providers is designed to help public transit providers increase ridership by better understanding Millennials lifestyle and mobility decision-making processes.

A quantitative survey was used in the development of TCRP Web-Only Document 61. The survey focused on quantifying Millennials’ mobility motivations and behaviors. The final survey instrument and the survey data are available by clicking on the links below.

Millennials Mobility–Phase 2 Survey Instrument (.pdf)
Quant Data by Living Situation--Parental Status (.xlsx)
Quant Data by Market--Age Groups (.xlsx)
Quant Data by Millennial Hot Spot vs. Non (.xlsx)
Quant Open-Ended Responses (.xlsx)
Final Quant Dataset (.sav) (SPSS statistical analysis software is necessary to open) 

Software Disclaimer - This software is offered as is, without warranty or promise of support of any kind either expressed or implied. Under no circumstance will the National Academy of Sciences or the Transportation Research Board (collectively "TRB") be liable for any loss or damage caused by the installation or operation of this product. TRB makes no representation or warranty of any kind, expressed or implied, in fact or in law, including without limitation, the warranty of merchantability or the warranty of fitness for a particular purpose, and shall not in any case be liable for any consequential or special damages.
Project: Project Information
DOI: 10.17226/22500
Project Number: J-11/Task 17

E-Newsletter Type: Recently Released TRB Publications    
TRB Publication Type: TCRP Web-Only Document


This Summary Last Modified On: 9/28/2016
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